Once again in 2026, the hydrogen-powered GR Corolla joined in the Super Taikyu Fuji 24 Hours. This year, it became the first race car in the world to compete with a superconducting liquid hydrogen pump onboard.
Sixty years after the arrival of the first-generation Corolla, Toyota has unveiled a new GRMN edition. We attended the media briefing held during Round 3 of the 2026 Super Taikyu Series, the Fuji 24 Hours.
What will it take to make cars a more prominent part of Japanese culture? On the day of the Automobile Business & Culture Association of Japan's general meeting, Chairman Toyoda described his role as that of a lighting technician. What did he mean?
Daisuke Toyoda, Senior Vice President of Woven by Toyota, and Toyota Times' Yuta Tomikawa are neighbors in Woven City. Here, these two Weavers sit down to discuss life in the city and the future they envision for it.
The Japan Culture and Entertainment Industry Promotion Association (CEIPA) announced its partnership with the Toyota Group in 2025. We asked Board Member Yutaka Inaba why CEIPA was formed and what it hopes the Toyota Group will bring.
Everything we make begins with you in mind, an idea we call “TO YOU.” Toyota Times explores how that belief comes to life.
