The Lexus TZ is the brand's first three-row BEV SUV. We covered the world premiere held at the Toyota Technical Center Shimoyama, a development facility where vehicles are refined through an integrated, end-to-end development process.
Innovation and product adoption are always driven by the customer
As Akio-san often says, innovation and product adoption are always driven by the customer.
And Lexus believes that the customer does not want to compromise.
The recently announced, new ES is one such vehicle that answers those demands. Precisely conceived to help our customers discover the confidence to step into electrification without compromise.
Confidence in the choice of Hybrid or Battery Electric. Confidence in a refined driving experience that elevates not only quietness, comfort, and control in every moment. And with it easier entry and exit.
Yet still, a presence that will definitely turn heads. Electrification that is not simply a transition. Rather an expansion, an expansion of what a vehicle can be, of what it can offer, and of what you can do with it.
What happens when limitations are removed
And that leads us to a much bigger question. What happens when you continue to remove those limitations?
Ladies and gentlemen, Discover Limitless. I hope you like it.
This is a car without compromise, a car designed to help you discover limitless possibilities. For decades, SUVs have represented freedom. Freedom to travel farther, to bring family and friends along, to turn a simple drive into an adventure.
But today, families expect more. More versatility. More refinement. And increasingly electrification.
The TZ represents a new standard in electrified luxury utility.
An all-new battery electric SUV that seamlessly combines capability, craftsmanship, and the demands of modern life. And many of those possibilities begin with something often in short supply in the BEV segment.