Now, I would like to introduce Toyota’s efforts in the area of connected services and technologies and software.
To date, Toyota has made 10 million Lexus and Toyota vehicles that are connected cars, mainly in Japan, the United States, Europe, and China.
Toyota’s vision of the connected car is not simply one of connecting the car to the internet. In providing customers with emotional experiences through the movement of people, goods, and activities, Toyota wants to value a people-centered approach—in other words, what we call “human connected”.
To achieve this goal, we have built our own call center, which serves as a point of contact with customers, the Toyota Smart Center, which provides a variety of services, and the Toyota Big Data Center, which utilizes vehicle information gathered from cars, and we are providing a variety of services.
Also, we have established the Mobility Services Platform, or MSPF, to provide mobility services, and are promoting collaboration with service providers.
With the e-Palette introduced to the Athlete Village for the Olympic and Paralympic Games Tokyo 2020, our goal was to create mobility that integrates cars and information and that coordinates with the community. Already, during the Olympic Games Tokyo 2020, 34,000 athletes and other people related to the event used it.
Although the e-Palette is a battery electric vehicle, or BEV, capable of automated driving, we are developing more than just automated driving and BEV technologies. We have developed a fleet management system based on the principles of the Toyota Production System to ensure that the e-Palettes at the Athlete Village operate effectively, efficiently, and accurately.
The system monitors the e-Palettes remotely and operates them in a just-in-time fashion according to the surrounding environment and the number of passengers. In other words, it provides mobility that coordinates with the community. All of this has been realized via the MSPF, which Toyota has nurtured.
In the future, I believe that these efforts will be applied to the Sienna Autono-MaaS minivan being developed in the U.S. for use as a robotaxi, and that the MSPF will be used not only for automated-driving vehicles but also for regular commercial vehicles and logistics.
In this way, connected cars and connected technologies will be applied to a variety of areas, and that which is to be connected will expand to include people, cars, communities, and society.
Toyota will handle the information gathered from customers and vehicles with care, and we will utilize it for the happiness of customers and the development of society while creating new value from experiences centered on mobility.
The new NX, which will soon go on sale, is also a waypoint for such. Multimedia systems and connected services functions will be installed in the new NX as it undergoes its first complete redesign in four years.
What we insisted on were information gathered at the source and locally rooted product development. Because road conditions and the way cars are used differ depending on the country and the region, there is a limit to the rolling out of a single package worldwide.
Connected technologies are useful in considering products that suit each region. To meet the expectations of our customers and society, we developed the new NX in each region, based on the concept of gathering information at the source.
Of course, the new NX will be capable of OTA (over-the-air) updates of its software. In addition to eliminating the time gap in the introduction of new technologies among regions, we will strive to create vehicles that reflect the ever-changing needs of our customers and local communities.