“Find Your Own Donut” President Toyoda Gives Commencement Speech at Babson College Graduation Ceremony

TOYOTA NEWS 2019.06.11

On May 18, Akio Toyoda took the podium as a guest speaker at Babson College, located in the suburbs of Boston, Massachusetts (USA) for their commencement ceremony. In 2019, Babson College was celebrating the centennial of its establishment.

The Babson College list of graduates for the year 1982 included a name of importance to Toyota – Akio Toyoda. Following his education and university undergraduate degree awarded by Keio University in Japan, Akio studied business administration at Babson, a school renowned for educating entrepreneurs.

On the day before the 2019 graduation ceremony, Toyoda visited the dormitory where he once lodged as a student. While there, he thought back to his own youth as he reflected on the message he wanted to convey to the graduating students.

The video included in this article of the speech is exclusively in English.
Although it may contain the occasional unfamiliar proper noun or jokes specific to the territory, the aim is to allow viewers to sense the unique atmosphere of an American graduation ceremony.

The below also includes a transcript of the speech. We hope you’ll forgive us if we don’t take the time to explain some of the jokes, but the whole world knows that there’s nothing that ruins the moment more than having to stop to explain a joke.

From a senior to juniors.
From a current CEO to future CEOs.
From Akio to the graduating students—please enjoy this 14 minute 20 second pep talk.


Automotive Economist Ikeda Examines Toyota Results Based on Decade of Reform

Toyota closed its latest fiscal year with increased profit, even though the outlook announced in the beginning was viewed and reported as an "80 percent drop" in operating income. Automotive economic journalist Naoto Ikeda examines the results to understand what drove them.

2021.05.14 More

[Masters who support car making in Japan] #2 Kiyohide Motoki, a master of casting

Toyota Times uncovers the essence and core strength of the traditional Japanese monozukuri, which is woven from the past into the future. The second interviewee is a master of casting captivated by the casting technology.

2021.04.21 More

[Yaris named Europe’s Car of the Year] Jury president explains what pushed their choice

How did the Yaris come to win the Car of the Year 2021 in Europe? To find out what caught the eye of judges, Toyota Times spoke with the president of this year's jury, Frank Janssen.

2021.04.27 More